My name is Giovanni, I was born and raised in Tuscany. When I was 25 years old I left Italy to work in advertising, but my roots can't follow me, they're still stuck in in Italy.

​

This is demonstrated by my indelible and strong Tuscan accent, in any other languages that I have learned.

​

I have lived in Milan, Paris, Chicago, Los Angeles, New York and Dubai, but I know I'll be back home someday, and I want UMAMMA to become my shelter.

​

A project made with exceptional people to be able to live and perhaps work there, seeking inspiration in the nature that surrounds it.

​

I imagined an unexpected place, with unexpected details. A space you miss when you're not there, the ideal place to carry out activities that go beyond everyday life:

meetings with artists, intimate acoustic concerts and meditation.

​

San Miniato still has a pure soul, a life of its own, true, outside of the tourist scene.

That's why I like it. I think it's a unique feature.

​

Because not being touristy means preserving local integrity, to preserve their traditions and habits, that don't need to change just to please those who don't live there.

.